Erica Grayson

Role at the 2024 DFM Event:

Panellist

Bio

Erica Grayson is a luminary figure within the dynamic realms of the music and entertainment industry, boasting an illustrious career marked by a relentless pursuit of excellence. With a remarkable tenure of 7 years alongside industry titan Jimmy Iovine, she honed her craft, becoming a linchpin in the realm of music and entertainment. Notably, her current position as Head of Music ,Sound and Audio for award winning Film Director Malcolm D Lee at Blackmaled Productions, culminated in a joint venture publishing company with Sony Music Publishing, and a prestigious Black Reel Award for Outstanding Music Supervision for “The Best Man: The Final Chapters” on NBC Peacock.

Erica’s journey began at Interscope Records, ascending to the role of Vice President of Marketing & A&R where she contributed to the success of over 20 million albums sold world wide. This launching ground helped lay the groundwork for her future endeavors. Transitioning seamlessly into entrepreneurship, she founded MOXIEWORLD, a boutique consulting agency renowned for its innovative approach to problem-solving and brand development. Through strategic collaborations with major platforms like Peacock, Apple, Audible, and Amazon, Erica solidified her reputation as an industry trailblazer.

Her foray into in-house roles saw her serving as Chief Operating Officer at MADE Management, where she orchestrated transformative growth initiatives, securing prominent opportunities in television and brand partnerships for her music clients, including the acclaimed show “American Idol.” At SOCAN, as Senior Executive, Erica led strategic initiatives that bolstered the company’s competitive positioning in the US market, driving increased market share and brand visibility for the music company.

Throughout her illustrious career, Erica has left an indelible mark on the industry, reshaping narratives and emphasizing the importance of diversity and cultural representation. Her prowess in marketing, creative development, and strategic planning remains unparalleled, driving groundbreaking initiatives and collaborations that have redefined the music and media landscape.

As Erica Grayson continues to navigate the industry with passion and resilience, her legacy stands as a testament to the transformative power of perseverance and visionary leadership within the ever-evolving world of entertainment.

Company

Moxie World

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